# PumpSlüts brand kit

Uber-style kit: one folder, consistent names, drag into design tools or `/assets`.

## Logos (`/brand/`)

| File | Use |
|------|-----|
| `logo-mark.svg` | Ticket icon only — favicons, avatars, watermarks |
| `logo-wordmark.svg` | pump + slüts type only |
| `logo-lockup.svg` | Mark + wordmark horizontal |
| `logo-app-icon.svg` | 512×512 app icon / PWA |
| `logo-mono-dark.svg` | Mark on light backgrounds |
| `logo-mono-light.svg` | Mark on dark backgrounds |

## Color (`brand/tokens.json` ? `brand/tokens.css`)

- **Hot pink** `#FF3B6B` — CTAs, live, likes  
- **Purple** `#7B2FFF` — wordmark accent  
- **Gold ticket** `#C9A84C` / `#F0D080` / `#8B6914` — tips, tickets, premium  
- **Live green** `#22C55E`  
- **Surfaces** light `#F7F7F5` / dark `#0A0A14`

## Type

- **Display:** Boogaloo — logo, headlines, stats  
- **UI:** Nunito 400/700/800/900 — body, buttons, labels  

## Voice

Playful, direct, ticket/pool language: *enter the pool*, *VIP draw*, *creator share*.

## Brand portal & newsroom

Open **`brand-kit.html`** — Uber-style brand center with:

- Sticky nav (Brand · Logos · Color · Content · Newsroom · Press)
- Logo download center + usage do/don't
- Press releases from `content/press.json` (modal detail)
- Media contacts, fact strip, light/dark theme
- Creator profile & swag asset previews

## Preview

Same file serves as the living style board for partners and press.

## Content pipeline

1. Edit copy/data in `content/manifest.json`  
2. Drop media under `assets/` per `assets/README.md`  
3. Refresh the app — no code change required for swaps  
